What you'll learn :

• Learn the fundamentals of SaaS business, what is it, how it works, why it is one of the top business model nowadays.
• Learn why understanding SaaS marketing is crucial for every digital marketer.
• Know the difference between traditional marketing and SaaS marketing and what it takes to stand out in a competitive SaaS market
• Understand the concept of SaaS funnel, know the stages and the action items for each stage
• Learn the important SaaS metrics that every SaaS marketer or SaaS salesperson should have good idea about
• Know the strategies to create a great SaaS brand
• Know what SaaS sales structure you need to have in order to create an efficient marketing strategy
• Learn how to optimize your website, pricing page and free trials for maximum conversion
• Get the strategies for driving traffic to your website
• Learn how to provide an award winning customer relationship to your SaaS customers
• Know the best practices for SaaS Marketing and what mistakes you should avoid

Requirements

• No prerequisite. I have explained the concepts of SaaS marketing in a way that everyone can understand.