Digital Marketing

Fundamentals of digital marketing

Learn the fundamentals of digital marketing to help your business or career.

Duration : 40hr

Get a business online

Find out how to build a digital presence, sell to customers online, and stay safe from hackers.

Duration : 3hr

Make sure customers find you online

Learn how search engines and online advertising can help you connect with more customers.

Duration : 3hr

Promote a business with online advertising

Discover the online tools you can use to promote a business online, create your marketing strategy, and attract the right customers.

Duration : 3hr

Expand a business to other countries

Learn how to take your business global and start selling to customers abroad.

Duration : 1hr

Connect with customers over mobile

Grow your online presence and start reaching new customers on their mobiles.

Duration : 1hr

Promote a business with content

Get your business noticed and connect with more customers through social media, video, and content marketing.

Duration : 3hr

Understand customers needs and online behaviours

Learn how web analytics can help measure the success of your online marketing, and get better results.

Duration : 1hr

How to enhance and protect your online campaign

Learn how to make the most out of your digital presence to reach your audience with the right message, whilst protecting your online campaign from common cyber attacks.

Duration : 7hr

Customer Segmentation and Prospecting

Created by Northwestern University and powered by Coursera

Duration : 10hr

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